La Cordée Plein Air will set up in the former premises of Mountain Equipment Co-op (MEC) in the Saint-Roch district of Quebec with an opening scheduled for fall 2021, Groupe Mach confirmed to the Journal on Friday.
The project, which had been in the air since the acquisition of La Cordée by Mach Capital last August, is finally coming to fruition. The premises left vacant since MEC moved to Lebourgneuf in 2017 will be given a new lease of life.
Last August, Mach Capital acquired the assets of La Cordée, which was then under the protection of the Bankruptcy and Insolvency Act. This is an expansion for the Quebec banner.
“We want to attract customers with a new concept for the banner which will be presented for the first time. It is a concept that is still in development, ”said Michel Ayotte, Quebec office vice-president for Groupe Mach.
Now that the real estate company has found a vocation for this premises, it will have to start over with the location of the Laliberté store which closes its doors on November 22 at 5 p.m., after more than 150 years of history.
Mr. Ayotte indicated that the Group, owner of the building on rue Saint-Joseph since last year, wishes to maintain a commercial vocation for this space.
“It’s a turning point in history. It is a local which has a certain notoriety in Quebec. Our goal is above all to restore this retail location to its full value to make it a destination in the Saint-Roch district, ”he said.
The real estate company claims to be in discussions with different groups that have expressed interest in this location.
“This shows the dynamism of Quebec business people. Despite the situation at the moment, there are some who are thinking about this room, which is still positive. We don’t have a crystal ball, but we want to add added value to the sector with a concept that will naturally integrate into the Saint-Roch ecosystem. ”
“We have to create traffic, that’s what our customers ask us.”
Groupe Mach has increased its acquisitions in recent years in Saint-Roch. The local Laliberté could accommodate a food store, did not rule out Mr. Ayotte who believes that there is demand for this type of supply. He confirmed that discussions were underway in this direction.